Kimber Expands Distribution Network with Sports South Partnership
Kimber, situated in Alabama, has announced a partnership with Sports South, further enhancing its sales distribution network. This new alliance represents a strategic extension of Kimber's two-step distribution model. Sports South, renowned as one of the oldest commercial two-step distributors in the outdoor industry, joins Kimber’s growing list of authorized distributors.
Throughout 2024, Kimber has actively broadened its product distribution, increased brand visibility, and bolstered support for its legacy Master Dealers. The company plans to continue expanding its sales team and enhance counter sales incentive programs for dealers stocking Kimber products.
Mountie Mizer, Vice President of Sales at Kimber, commented on the partnership: "Sports South, with their extensive history and expertise in the firearms category, is poised to elevate the Kimber brand to the next level. Our strategic expansion in two-step distribution with partners like Sports South is essential for our growth."
The partnership coincides with Kimber's release of innovative products like the Carbon Compact from the R7 family, with more new releases planned. Kimber's focus on consumer-centric products, known for their custom features, is a core aspect of their strategy. Additionally, Kimber’s enhanced limited lifetime warranty provides distributors with confidence in the brand’s commitment to quality and reliability.
Dennis Dougherty, Board Advisor at Kimber, stated: "Adding Sports South as a distributor is crucial for expanding our market reach and enhancing support in areas of the Firearms market that were previously underserved. Sports South's long-standing success and extensive experience will provide greater access for Kimber customers."
Kimber Mfg., Inc., an American company, designs and manufactures premium firearms for individual, sporting, law enforcement, and military markets.
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